New Look OIT – Switching To The Genesis WordPress Theme

May 13, 2013 By 15 Comments
New Look OIT

Welcome to the new look OnlineIncomeTeacher! (Fanfare)  I hope you like it as I have spent quite a bit of time getting it ready over the last couple of weeks.  For this post, I thought I’d go over the changes that I’ve made to the site, why I decided to switch to a Genesis WordPress theme and more importantly WHY we decided to change the site at all.  Hopefully it may help you with your own website redesign. Why The Change? I had quite a few people ask me why I was planning to change … [Read more...]

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Improve Website Readability By Using Better Typography

April 26, 2013 By 7 Comments
Typography Tips

Are you losing readers from your website? Are you left scratching your head thinking what is causing this?  There can be a number of different reasons as to what is causing this (no SEO, poor content, no social media interaction, etc.) but there is one thing that many sites fail to look at, and that is Typography! Content is by far the most important aspect of a blog, as it is this that will attract the traffic to your site.  That said, if people can't read your content properly due to poor … [Read more...]

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Increase eCommerce Profits With Better Product Images

April 19, 2013 By 7 Comments
eCommerce Images - Shoes

One of the leading roles of web designers is making site more visually appealing by adding and creating images and videos. This is even more crucial when managing an eCommerce site, as attractive images and videos of your products can greatly influence a customer’s purchasing decision. Online pictures and videos can convey much more than simple words, after all... "A picture is worth a thousand words!" Just like textual descriptions describe a product in detail, good, enlarged, detailed … [Read more...]

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SEO PowerSuite Review – The Complete SEO Tool

April 17, 2013 By 2 Comments
SEO PowerSuite

If you are a regular reader of this blog, then you will know that I talk a lot about SEO and the importance of optimizing your site to rank well in the SERPs (Search Engine Result Pages).  Recently, I have been playing around with some new software that I've been using for the site and I wanted to let you know about it.  It’s called ‘SEO PowerSuite’ and it is a full set of SEO tools that you can use to monitor and improve your website. I thought it would be good to put together a … [Read more...]

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8 Top Tips To Help With eCommerce Website Design

March 13, 2013 By 4 Comments
eCommerce Website Design

Each and every one of us has, at one point or another, been on an eCommerce website.  We buy clothes, food, entertainment, furniture, holidays, etc. all via an online shopping portal as it is seen to be easy to do.  It is only easy due to the design of the eCommerce website  that has been used and this design has been carefully planned out to help the consumers. It can be very frustrating when you search for something to buy online, only to find that the website isn't designed very well, … [Read more...]

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Mobile SEO: The Future Of Internet Marketing In 2013

February 27, 2013 By Leave a Comment
Mobile SEO

The year 2012 boded well for SEO, and 2013 appears to be a great year for SEO. The developments occurring in 2013 are believed to change the course of SEO for years to come. One technological development in the field of SEO has been the emergence of mobile phone marketing to garner greater clientèle and increased profits.  Why Is Mobile SEO So Important? Mobile SEO efforts have gained popularity as shortcuts to success in SEO. Most individuals possess smartphones, and these have become … [Read more...]

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Next Generation Web Design Trends 2013

February 1, 2013 By 12 Comments
Web Design Trends

For the past year, more and more web design trends have geared toward a more minimalist approach, with more images neatly lined up, smaller texts underneath the images, and generally a cleaner solid-coloured backdrop. On top of that, there is also the concept of cover photos, popularized by Facebook’s Timeline mode. Upon entering a website, it takes time for a user to figure out exactly what kind of information he or she needs. Which is why nowadays, websites will have more images laid out … [Read more...]

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8 Great Joomla Extensions To Use On Your Website

January 16, 2013 By Leave a Comment
Joomla Extensions

Joomla is one of the most well-known content management systems in the world.   Millions of websites use Joomla as they are easy to use, easy to customize, and put a huge focus on content management. You can find plenty of Joomla extensions and components all over the web that you can use. There are a lot of sites online who offer great Joomla extensions that can use for free or premium paid versions. At present, Joomla is used on over 30 million websites worldwide, with over 200,000 … [Read more...]

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Will Live Chat Convert For You?

December 19, 2012 By 4 Comments

Live chat is becoming more common as a support channel throughout the eCommerce industry. Online shoppers are getting more accustomed to live chat as a way to get answers to their questions in a quick and easy fashion. Concurrently, an increasing percentage of online shop owners are experimenting with offering a live chat support function on their pages. As an online shop owner, you can choose between different types of live chat solutions, from very basic free options to complex download … [Read more...]

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How Multivariate Testing Helps Convert High Traffic to High Sales

October 26, 2012 By Leave a Comment
Multivariate Testing

Probably the best way to define multivariate testing is to look upon it as a more elaborate version of A/B testing. Rather than restricting your tests to two versions of a single component, you can now conduct a single test on various versions of various components. Prior to the emergence of multivariate testing, Internet marketers had little to rely on in order to determine whether their campaigns were paying off or if they were even taking the right direction to start with. But thanks to … [Read more...]

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