How ‘One Step Checkout’ Can Improve Your eCommerce Website

Working hard to drive traffic isn’t the only factor to improve your eCommerce website. Millions of websites are following this strategy and only a small minority are getting any success.  Why? Well, apart from setting up your online store and attracting visitors, you need to make it easier for customers to […]

Who Killed Subscription Commerce (And Is It Really Dead)?

Most people will tell you that subscription commerce is the new non-subscription commerce.  Not many will start at the beginning and talk about the death of this form of marketing.  To be fair to this tried, tested and seriously over-done sales model, it’s not actually dead.  Languishing maybe, on life […]

Beginners Guide To Google Analytics

Google Analytics has fast become one of the most popular website Analytics applications used by web designers and online businesses today. If you’re not yet familiar with its wide range of tools, or if you’re yet to be convinced that Google Analytics is for you, here’s what it’s all about… Is Google […]

7 Time Management Tips When You Are Running Out Of Time

Being busy is not always a bad thing, especially not when you are good at time management and managing your activities.  But when being busy stresses you out and frustrates you, you may want to stop for a moment and ask yourself: Why am I running out of time? What […]

SheerSEO Review – SEO Software

If you are a regular reader of this site, then you will know that I have talked about the importance of SEO (especially On-Page SEO & Off-Page SEO techniques) for your site quite a bit.  SEO (Search Engine Optimization) is an important part of getting your website seen by the […]

A Business Can Dream: Advertise on Google’s Homepage

The stark-white surface of Google’s anchor page is no longer pristine. Who dared violate this virginal space? Apparently, the only suitor good enough to advertise on Google’s homepage is Google itself. They took advantage by inserting an ad for their new tablet device, Nexus. It is the largest piece of […]

3 Lessons To Learn From Big Brands & Their Social Media Mistakes

Let’s face it, it’s hard to always be politically correct, even for brands and big corporations who have people working overtime to keep their images untarnished and focused online. After all, in our highly connected, modern lives, even big corporations have human faces and make human mistakes.  Add in social […]

Will Live Chat Convert For You?

Live chat is becoming more common as a support channel throughout the eCommerce industry. Online shoppers are getting more accustomed to live chat as a way to get answers to their questions in a quick and easy fashion. Concurrently, an increasing percentage of online shop owners are experimenting with offering a live […]

15 Ways Your Website Could Be Earning You More Money INFOGRAPHIC

If you run your own website or blog, then you will probably want to know how to make money with it.  There are many different ways to monetize a site.  SO many in fact that you don’t have to rely on only one method, you can use as many different […]

Tips To Write An Effective PPC Advertisement Copy

Search Engine Marketing is one of the best ways to reach your customers online. Among the many useful methods used in Search Engine Marketing, PPC advertisement (or Pay Per Click) is the most effective way to develop your business. Ads that appear on social networks, on the sides or at the top […]